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5 Free and Paid Tools to get Your Facebook page data into Google sheets

Use Cases
Siddharth Dwivedi May 17, 2024

Do you understand the importance of harnessing data to make informed decisions and drive business growth? If yes, you’re at the right place! Among the multiple platforms and tools available, Facebook has never left its position as a robust social media marketing platform. And, to maintain that, there is a way data from such platforms needs to be handled! To effectively analyze and leverage our Facebook page data, we’ve explored various free and paid tools that seamlessly integrate this valuable information from the Facebook page to Google Sheets

In this blog, we share discoveries and insights, along with some compelling statistics, on five such tools that can help you supercharge your data-driven strategies.

You can also check 5 Facebook ads to Google sheet connector tools & 7 LinkedIn ads to Google sheet connector tools.

How do I pull data from Facebook to Google Sheets?

If you want to import Facebook page data to Google Sheets, there are multiple ways to follow:

Downloading CSV Files 

You can go to the Facebook manager and download the latest page data in the form of CSV files. Then, upload the CSV file on Google Sheets to further proceed with the data analysis process.

This process is fitting for small business owners who don’t need to refresh their Facebook page data constantly. If you’re handling multiple accounts and need real-time updates, this method is eventually going to get hectic. 

Automation 

If the manual process doesn’t work well, you can automate the data transfer process between Facebook page and Google Sheets. To do so, you further have 2 methods: 

Working With Google Apps Script 

Head to Google Sheets, then to Extensions, and finally to Apps Script. Here, you will be able to see a coding window where you can write a script to extract Facebook page data to Google Sheets. 

Before proceeding further, you will have to go through the API documentation on the Facebook developer portal. Also, you must have functional knowledge of JavaScript. 

Using Connector Tools

 If you’re looking for a no-code solution to transfer Facebook page data to Google Sheets, there are several 

5 Free and Paid Facebook Page to Google Sheet Connector Tools

As you can see, understanding and analyzing your Facebook Page performance is essential. And when it comes to efficiently managing and visualizing this data, we have got you covered! There’s no better ally than a robust connector tool that bridges the gap between your Facebook Page and Google Sheets data. 

Here is a list of tools for you to choose from!

Vaizle 

Here is a remarkable tool that simplifies the way you import Facebook Page to Google Sheets. Whether you’re tracking engagement, post-performance, or audience insights, Vaizle’s intuitive interface makes it easy. As part of the platform’s multiple benefits, you’ll also gain an intuitive user interface, creative data management, comprehensive integration, and an automated platform to manage your marketing reports.

You can use this tool for free on the platform. Using Vaizle, you can effortlessly extract data like post reach, likes, comments, and shares and visualize it in Google Sheets for in-depth analysis. Google sheet connectors from Vaizle eliminate the need to manually calculate data points. 

Key Features: 

  • Get real-time updates in the Google Sheet. 
  • Schedule data fetch whenever required. 
  • Get data from multiple sources in a single spreadsheet. 
  • Use the free tool to export data for the last 30 days. 

How to Use Vaizle? 

Step 1: Click on the “Continue with Facebook” button and enter your credentials. 

Step 2: Select the page you want to get data for and give access to Vaizle. 

Step 3: Enter the final Google Sheet link and give a sheet name on which you want to export the data. 

Step 4. Then click on the “Export to Google Sheet” button. 

If you want a weekly or yearly report, you have to subscribe to our premium offer at a mere cost of $75/month.

Funnel

Here is a comprehensive tool that can collect and transform data from various sources, including Facebook Pages. You can easily sync your Facebook data to Google Sheets, automate the process, and ensure your reports are always up to date with time. All your campaigns and their reports can be monitored here! While it offers a free trial, it primarily operates on a paid subscription basis. 

Key Features: 

  • Funnel allows you to create custom metrics as per requirements. 
  • Get all marketing data in a single dashboard. 
  • You can access up to 2 years of historical data. 
  • Funnel also builds custom connectors based on user specifications.

Supermetrics

Get a dedicated Google Sheets add-on that streamlines the process, allowing users to create custom Facebook data reports with ease. While it is a paid tool, Supermetrics’ high level of customization and automation capabilities make it a valuable investment for businesses looking for in-depth insights.

While Supermetrics is an ideal tool for marketing agency owners, it does come with a substantial learning curve. Additionally, it is way too pricey compared to other competitors in the market. 

Key Features: 

  • You can select the metrics required from the page data. 
  • Get email notifications to know about data refreshes. 
  • Premade templates to help transfer Facebook page data to Google Sheets. 
  • Allows you to track data for a specific event or campaign. 

Actiondesk

This is a no-code data automation platform that connects various sources, including Facebook, to Google Sheets. It offers a free tier with limitations and different paid plans. With Actiondesk.io, you can effortlessly import your Facebook Page data into Google Sheets through a visual, drag-and-drop interface. 

Key Features: 

  • Actiondesk.io allows you to easily add calculated columns. 
  • You can import data from multiple sources in a single spreadsheet. 
  • Use spreadsheet formulas to calculate additional metrics. 
  • All the data imported is refreshed automatically. 

Portermetrics.com

It simplifies the data extraction process, allowing users to schedule regular data imports and create custom reports. Porter Metrics primarily operates on a paid subscription model, but its ability to automate data transfers can save you valuable time and resources.

To use Portermetrics, you first need to head to Google Workspace Marketplace and then install its extension.

Key Features: 

  • Schedule a date and time to run the query and extract data whenever you want.
  • Select data fields from multiple options available. 
  • Portermetrics allows you to break data based on various dimensions. 
  • You can create new rows, new sheets, or replace existing data with the newer one. 

Author’s Review 

As a performance marketer, I realize how important it can be to get data in a single spreadsheet. Working without data is like shooting in the dark or maybe more like driving without GPS in a foreign territory. 

To help you make data-driven decisions, there are plenty of Facebook page data to Google Sheets connectors in the market. However, most of them are either way too pricey or require you to install extensions. 

That’s why I prefer to work with Vaizle (excluding the fact that I’m one of the co-founders). With a 3-click process and zero learning curve, it is a breeze to work with.

About the Author

Siddharth Dwivedi

Siddharth Dwivedi

Siddharth built two bootstrapped companies from the ground up: Vaizle and XOR Labs. He’s personally managed over Rs 100cr in ad budget across eCommerce, D2C, ed-tech, and health-tech segments. Apart from being a full-time marketer, he loves taking on the challenges of finance and operations. When not staring at his laptop, you’ll find him reading books or playing football on weekends.

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